Skip to content




BNP Paribas (2021) — Synergie14

Project Impact

From a satisfaction survey conducted the day after the end of the program:
• 4.5 — This initiative brings a real positive impact to Synergy 14. • 4.7 — The choice of the ASBL was relevant. • 4.2 — What is your general satisfaction with the day?


BNPPF is a bank connected to its environment and to the society in which it operates, whether it is through its Foundation or through the 1 million hours to give challenge, the bank donates to numerous associations. The COVID crisis has reshuffled the cards. It was no longer possible to organise face-to-face corporate volunteering events. The crisis has been going on for a year now. It was inconceivable for BNPPF to wait until it was over to start again its volunteering activities.


In partnership with Hu-Bu, we developed a programme we called “Virtual Solidarity Team Building”. One day, 3 teams composed of BNPPF employees to help an association with its very specific problematics. For this first day with BNPPF, the chosen non-profit organisation was Synergie 14, which helps young people in difficulty, particularly those in exile, to reintegrate into society.

The team was working full time with permission to access data from all over the company. We provided innovation tools, facilitation, and project management to support and frame the work.

By the end of the 8 weeks the team had produced a 130 pages report presenting their exploration of the problem, and the key challenges they identified along the way. They presented their conclusions to the top management.


A new website: A team has worked on revising the website of the ASBL in order to make it more attractive and representative of the work of the ASBL for visitors. The team has produced an extensive document that proposes a new structure for the website and content ideas for each page.

A pedagogical document: It was important for the ASBL to have a comprehensive document that includes everything that is being done, describes the actions, operating and financing methods so that interested people can deep dive into the world of the association and find out everything quickly. The team produced this document, its structure, a large part of its content and made a proposal for its design.

Communication documents: A not-for-profit often makes events to introduce itself. Synergie 14 needed banners, business cards & flyers to improve its visibility. The team produced 1 proposal for all 3 formats, proposing the content and visual identity.

Contact Us

We Can Help

We would be pleased to exchange with you on your Sustainability Challenges. Where are you at? Where do you want to be? What could be your next steps? Let’s have a chat!

Phone: +32 478 45 23 63